The vehicles we have here Del Toyota Inc. are globally recognizable due to their quality and value. Everyone here in Thorndale, Pennsylvania strongly believes in that statement, and you can call us biased due to our affiliation, but with the annual study released by the consultancy firm Interbrand the results back our beliefs.
Interbrand's 13th best global brands list featured the usual suspects at the top of the charts, with Apple, Google and Coca-Cola finishing in the top three. In the top ten a few more technology companies graced the chart, as well as the iconic fast food chain McDonalds, but for the second year in a row Toyota took the tenth spot.
With fourteen automakers making the list of 100, Toyota was the highest on the charts, beating out luxury brands like Mercedes-Benz and BMW. The Japanese automaker held tight to its position thanks to a 17 percent increase in brand value, jumping from $29.33 billion to $35.34 billion in the new year.
In creating the list, Interbrand looks at the financial performance of each brands products and services, while taking into consideration the impact they have on a consumer base. The last attribute the list looks at is each brands ability to command the premium price of their products in the market.
The best global brands list reaffirms what we believe here at our dealership serving the Malvern, Pennsylvania area. With renowned vehicles like the 2014 Corolla available in our inventory of new Toyota cars, we look forward to more success in the future for our brand. Our showroom is conveniently located right near the Ingleside Golf Club, so stop in and say hi if you are passing by.
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